Pdf Book Name: How to Win Friends and Influence People in the Digital Age
Author: Dale Carnegie and Associates
Publisher: Simon & Schuster
ISBN-10, 13: 1451612575,9781451612578
Year: 2011
Pages: 219
Language: English
File size: 4 MB
File format: PDF,EPUB
In 1936, Dale Carnegie made a compelling statement to his readers: “Dealing with people is probably the biggest problem you face.” is is the foundation of How to Win Friends and Influence People, and it is still true today. However, developing strategies for dealing with people is more complex. Messaging speed is instantaneous. Communication media have multiplied. Networks have expanded beyond borders, industries, and ideologies. Yet rather than making the principles in this book obsolete, these major changes have made Carnegie’s principles more relevant than ever. they represent the foundation of every sound strategy, whether you are marketing a brand, apologizing to your spouse, or pitching to investors. And if you don’t begin with the right foundation, it is easy to send the wrong message, to offend, or to fall embarrassingly short of your objective. “Precision of communication,” insisted American writer James thurber, “is important, more important than ever, in our era of hair-trigger balances, when a false, or misunderstood, word may create as much disaster as a sudden thoughtless act.”1 Consider the era of hair-trigger balances in which we live today, more than fifty years after furber penned the phrase. e stakes are higher. Amid the amalgam of media, distinction is more difficult. Every word, every nonverbal cue, every silent stare is scrutinized as it has never been before. One wrong move can have far greater implications. Still, every interaction from your first good morning to your last goodnight is an opportunity to win friends and influence others in a positive way. lose who succeed daily lead quite successful lives.
But this sort of success comes at a philanthropic price some aren’t willing to pay. It is not as simple as being ad-wise or savvy about social media. “e art of communication is the language of leadership,” said the presidential speechwriter James Humes.2 In other words, people skills that lead to influence have as much to do with the messenger a leader in some right as with the medium. is book will show you how and why this is true, just as it has shown more than fifty million readers around the globe, including world leaders, media luminaries, business icons, and bestselling authors. What all come to understand is that there is no such thing as a neutral exchange. You leave someone either a little better or a little worse.3 e best among us leave others a little better with every nod, every infection, every interface. is one idea embodied daily has significant results. It will improve your relationships and expand your influence with others, yes. But it will do so because the daily exercise elicits greater character and compassion from you. Aren’t we all moved by altruism? “You can make more friends in two months by becoming more interested in other people than you can in two years by trying to get people interested in you.” Carnegie’s assertion remains relevant, albeit counterintuitive, because it reminds us the secret to progress with people is a measure of selflessness swept under the drift of the digital age.
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